Forget star signs. The real personality test? What you do when you realise you’ve got plans… and body hair. The group chat says, “drinks at 7”. What’s your first move? Let’s break it down. If ...

Women's razors have quietly cost more than men's for years, often for products that perform no better. Here is what the pink tax actually means in shaving, why the conversation around it stayed qui...

Women are the driving force behind the beauty retail industry, yet they have not always been at the centre of its decision-making. This blog explores why women’s voices matter in shaping products, ...

Most people use their razor blade for far too long without realising it is the reason their shave feels rough and their skin reacts. Here is exactly how long a blade should last, the signs it needs...

Our CEO Des and Executive Assistant Jay are taking on a skydive to raise money for the Peter Pan Centre, a charity supporting children with special needs and their families. Learn more about why th...

Most people do not realise razor blades cannot go in the household recycling bin. Here is why they are so difficult to recycle, what actually happens to them when you throw them away, and the simpl...

You do not need 10 steps or a full product overhaul to get better skin. Here is a simple, consistent skincare and shaving routine that actually works, why shaving is more important to your skin tha...

Reached for the conditioner when you ran out of shave cream? Here is what actually happens when you do, why the two products are not interchangeable, and what makes a proper shave cream worth using...

Shaving should not end in red, irritated skin. Here is the correct three step routine that actually works, from exfoliating before you shave to the products that protect and restore your skin after...